Mike Ford - AMSOIL Independent Dealer

from AMSOIL Newstand: Conventional Vs. Synthetics Oil, whether synthetic or petroleum-based, consists of molecular chains of hydrogen and carbon atoms, referred to as hydrocarbons. Petroleum crude oil is a thick, highly flammable dark-brown or greenish liquid with high energy densities. Many contaminating elements exist in this complex mixture of hydrocarbons, including sulfur, nitrogen, oxygen and metal components such as nickel or vanadium. Petroleum crude oil is the raw material used for a wide variety of petrochemicals, including solvents, fertilizers, plastics and lubricants. The oil refining process separates the various types of molecules in the oil by weight, resulting in a concentrated batch suitable for today’s uses such as gasoline, LPG, kerosene or base oils for lubricants. The chemical composition of conventional motor oil can vary substantially and depends on the raw crude oil refining process. While petroleum base oils are refined, ...

Today’s Complex Transmissions Require Premium Fluids The complexity of today’s automatic transmissions can baffle even seasoned technicians. Modern transmissions feature more gears, clutch packs and narrow oil passageways that require a steady supply of high-quality fluid. Without it, performance suffers and failure can ensue, leading to thousands of dollars in repairs. To make matters worse, towing and hauling capacities continue to increase despite transmissions often using less fluid than their predecessors. Maximizing transmission performance and longevity requires using premium synthetic fluids. “The fluid doesn’t just lubricate, it acts as a hydraulic fluid to enable shifting,” said Matt Erickson, AMSOIL Product Manager, Passenger Car. “Fluids that oxidize can result in damaging sludge that clogs fluid passages and results in poor performance. Transmission fluid is also exposed to high levels of shearing as it is forced between gear teeth. This can quickly break down an ...

New AMSOIL synthetic ATV/UTV lubricants provide hard-working and performance ATVs and UTVs upgraded performance and protection compared to original equipment manufacturer (OEM)-branded oils. AMSOIL 10W-40 Synthetic ATV/UTV Motor Oil (AUV40):  Recommended for use in ATVs and UTVs that require a 10W-40 motor oil, including those made by Kawasaki ® , Suzuki ® , Can-Am ® , Honda ® , Yamaha ® , Kubota ®  and John Deere ® . AMSOIL 5W-50 Synthetic ATV/UTV Motor Oil (AUV50):  Recommended for use in ATVs and UTVs that require a 5W-50 motor oil, including the Polaris ®  Ranger ® , Polaris RZR ®  and Polaris Sportsman ® . Use in place of Polaris PS-4 and PS-4 Extreme Duty. AMSOIL Synthetic ATV/UTV Front Drive Fluid (AUFD):  Recommended for use in Polaris Ranger, RZR and Sportsman differentials and hubs calling for Demand Drive Fluid. Do not use in applications requiring an API GL-5 fluid. AMSOIL Synthetic ATV/UTV Transmission and Differential Fl...

Popular Modifications for Mazda Rotary Engines   Ashley Barone   | Mar 30, 2015 3:59:35 PM The  Mazda RX7  is a very popular car in the tuner community. Its unique styling was far ahead of its competition in the early 90s. Sadly many of these cars on the road today have had the rotary engine swapped out for a traditional piston engine. Generally this is because the rotary motor’s unique design can be somewhat intimidating to non-enthusiasts. The most popular rotary was the 13b 1.3L engine, which produces at its peak build up to 280 hp, maxing out at 9,000 rpm with ease. In 1990 Mazda came out with a luxury car called the Eunos Cosmo . This car was produced to compete with the European luxury cars of its day. It was equipped with the first touch screen navigation and could even sync a mobile phone. This car had many firsts, but the most noteworthy was a three-rotor twin-turbo engine. Only five thousand were made within the six years of production and most of ...

With the price of crude oil decreasing, why hasn’t AMSOIL INC. reduced lubricant prices? Posted: February 17, 2015 - News Article (AMSOIL Inc) The price of oil has decreased to levels not seen in years. Several lubricant manufacturers have recently responded with finished-lubricant price reductions of roughly 3-4 percent. AMSOIL Dealers and customers may be wondering why AMSOIL INC. has yet to follow suit. The competing manufacturers that have announced finished-lubricant price decreases, including Shell, Phillips 66, ExxonMobil, Chevron, Castrol and Valvoline, each implemented numerous price increases since spring 2013. Since March 2013, Shell increased prices four times, Phillips 66 and ExxonMobil three times each and Chevron, Castrol and Valvoline two times each. AMSOIL held the line on pricing through this time of increasing raw material costs. While Group I, II and III base oil prices have decreased, Group IV and V have continued to increase. In addition, prices of many o...

Six Reasons Motorcycles Need Better Lubricant Protection Why do people spare no expense on their vehicles, and especially accessories after the purchase, then use the cheapest engine oil they can find? Oil plays one of the most important roles in an engine’s performance, yet motorists often give it virtually no thought whatsoever. For bikers it is especially important to choose wisely when selecting a motorcycle oil, because motorcycles put greater demands on their lubricants than autos do. Here are six of the primary differences between the two. 1) Operational Speed.  Motorcycles tend to operate at significantly higher engine speeds. The result is added stress on engine components, increasing the need for wear protection. It also subjects the lubricant to higher load-carrying and shear forces. Higher RPMs also promote foaming and accelerate lube breakdown due to oxidation. 2) Compression Ratios.  Motorcycles tend to operate with higher engine compression ra...